An overview of the metrics within the analytics page of Question Stream.




When our scripts load, we will count it as a view. However, a view will only count once per question, which means if a customer keeps going back to the confirmation page via a link in the order or shipping confirmation email, it will not keeping counting views for the question that is being presented.

If you'd like an export of your Question Stream views, please contact our support!


The total of responses is located next to the Views box. This number represents the total of all of the responses submitted for the question in the specific date range. The date is when a response was submitted.


In the "Percent" column, shows the percentage of responses that specific response received out of the total responses received.


The "Volume" column shows the total amount in US dollars related to the specific response. We take the order total of each purchase that corresponds to a specific response, and find the sum in US dollars.


The "AOV" (Average Order Value) column represents the average order total for each response. We take the total revenue of the response and divided by the number of responses.