Intro

Triple Whale looks for responses to your attribution survey and matches them up to channels in triple whale so you can compare survey vs platform attribution.

Setup

Step 1

In your Triple Whale account, go to Settings >> Integration page and clickConnect for Fairing.

Step 2

Click Generate Token, copy the token, then save it.

Step 3

Go to the Fairing app, enable the TripleWhale integration by clicking the Integrations tab, locate Triple Whale and click Turn On.

Step 4

On the following screen, you'll be asked to input the Triple Whale Access Token. Copy and paste the Access Token from Triple Whale into the text box in your Fairing app and click Save.

Note: TripleWhale's Total Impact will be available within 7-10 business days once there is enough survey data to power the attribution model.

See TripleWhale's documentation for more information on where to view your Fairing data in TripleWhale.

List of responses accepted by Triple Whale

Below is a list of responses / channels in your attribution question that will flow into Triple Whale (not case sensitive).

1. Facebook
2. Instagram
3. Pinterest
4. TikTok
5. Google
6. Youtube
7. Snapchat
8. Email
9. SMS

Questions accepted by Triple Whale

Triple Whale is specifically looking for the question that includes one of the following phrases:

• hear about
• heard about
• find out about
• led you to purchase
• platform brought you to