Not on Shopify? Our custom snippet allows you to integrate Fairing anywhere.

Instructions

Add the script tag

For best results, add the script tag to the head of your document so the script is loaded before the DOM content has finished loading.

<script src="https://app.fairing.co/js/fairing.js">
</script>

Setup DOM element

The script needs a target DOM element to insert the question form into. The DOM element can be included in the page where you would like the questions to appear, or it can be generated programmatically and inserted. The DOM element will be passed as the second argument to the Fairing constructor.

<html>
  <head>
    ...
  </head>
  <body>
    ...
    <div id="question_stream_target"></div>
    ...
  </body>
</html>

Add script and initialize SDK

Just before the closing body tag, add the below script to initialize the SDK.

Publishable Key 🔑
Your Publishable Key is located under the Account tab in your Fairing admin.

<script>
  const API_KEY = "YOUR_PUBLISHABLE_KEY";  // API key (Publishable API key located on your Account page)
  const TARGET_ELEMENT = document.getElementById("question_stream_target");
  
  // Setup the customer object. We use the customer object to decide which questions to
  // ask and to associate responses with a customer.
  const customer = {
    email: "[email protected]",  // REQUIRED Included in export data so responses can
                                   // be associated with a customer
  
    id: "CUSTOMER ID",             // REQUIRED Your internal customer ID. Included in export 
                                   // data so responses can be associated with a customer
  
    order_count: 1                 // REQUIRED Used to determine if a customer is new or not. If this
                                   // value is 1, the customer is considered new, if it is
                                   // greater than one, the customer is considered returning.
  };
  
  // Setup the transaction object. The transaction object allows us to associate order volume
  // with responses in reporting, and is included in data exports for more granular analysis.
  const transaction = {
    country_code: "US",                      // REQUIRED The shipping address country code
    coupon_amount: 10.00,                    // If a discount was applied, the amount of the discount
    coupon_code: "SAVE10",                   // If a discount was applied, the discount code
    coupon_type: "fixed",                    // This property only accepts "fixed" or "percentage"
    created_at: "2021-07-01T10:00:00.00Z",   // REQUIRED The UTC timestamp of when the order was created
    currency_code: "USD",                    // REQUIRED The ISO currency code of the transaction currency
    id: "1001",                              // REQUIRED Your internal order ID
    landing_page_path: "/products",          // The landing page for this transaction
    locality: "New York",                    // REQUIRED The shipping address city
  
    number: "T1001",                         // REQUIRED The transaction number. Useful if your order ID is
                                             // is different from your customer-facing order number
  
    platform: "ecommerce platform",          // REQUIRED The name of the ecommerce platform where the order
                                             // information is stored. For example "magento" or
                                             // "bigcommerce". Any value is valid. It is provided in
                                             // the data export to aid in analysis.
  
    postcode: "10003",                       // REQUIRED The shipping address post code
    referring_url: "https://google.com",     // The referring site for the transaction
    region: "NY",                            // REQUIRED The shipping address state or province
  
    source: "website",                       // REQUIRED The source of the transaction, e.g. "website" or
                                             // "retail store". Any value is valid. Included in
                                             // data export to aid in analysis.
  
    total: 100.00,                           // REQUIRED The order total in the local currency
    utm_campaign: "summer fun",              // UTM campaign
    utm_content: "splashing waves",          // UTM content
    utm_medium: "digital",                   // UTM medium
    utm_source: "paid search",               // UTM source
    utm_term: "summer wine"                  // UTM term
  };
  
  // Wait for the DOM to be ready
  window.addEventListener("DOMContentLoaded", function() {
    const fairing = Fairing(API_KEY, TARGET_ELEMENT, {
      transaction: transaction,
      customer: customer,
      config: {
        integrations: {
          ga: false,                         // Set to true to fire Google Analytics events
          gtm: false,                        // Set to true to fire Google Tag Manager events
          rockerbox: false                   // Set to true to fire Rockerbox events
        }
      }
    });
  
    fairing.nextQuestion();
  
    // To toggle debug mode. Debug mode will remain enabled until "toggleDebug()" is called
    // again, even after page reloads.
    // Fairing.toggleDebug()
  });
</script>

The Transaction Object

country_code string required: The ISO 3166 Alpha-2 country code of the shipping address.

example US
coupon_amount number: If a discount was applied, the amount of the discount in local currency.

example 12.99
coupon_code string: If a discount was applied, the discount code.

example SALE20
coupon_type string: The type of discount. Must be either fixed or percentage.
created_at string required: The ISO 8601 UTC timestamp when the order was created.

example 2023‐07‐26T17:28:18Z
currency_code string required: The ISO 4217 currency code of the transaction.

example USD
id string required: Your platform's internal order ID.

example B67Y45389-T76547
landing_page_path string required: The landing page that led to this transaction.

example /shop/fall-sale
locality string required: The shipping address city.

example New York
number string required: The transaction number. Useful if your order ID is is different from your customer-facing order number.

example INV10010
platform string required: The name of the ecommerce platform where the order information is stored. For example magento or bigcommerce. Any value is valid. It is provided in the data export to aid in analysis.

example megento
postcode string required: The shipping address post code.

example BN4365
referring_url string: The referring site that led to this transaction.

example google.com?q=sports
region string required: The 2 letter alpha code for the state or province.

example AL
source string required: The source of the transaction, e.g. website or retail store. Any value is valid. Included in data export to aid in analysis.

example website
total number required: The transaction total in the settlement currency.

example 34.75
utm_campaign string: The UTM campaign for this transaction.

example journey-welcome
utm_content string: The UTM content for this transaction.

example product-30
utm_medium string: The UTM medium for this transaction.

example paid-social
utm_source string: The UTM source for this transaction.

example google
utm_term string: The UTM term for this transaction.

example newsletter